HP x D'Angelo Russell case study

MBA all-star D'Agelo Russell and Griffin Taylor

Connected NBA All-Star D'Angelo Russell with Hewlett Packard for a social campaign. displaying the functionality of the HP mobile projector and how D'Angelo can easily integrate it into his day-to-day life and carry it with him on the go.

When I am off the court out in NYC or kicking back, it is really important to take my content with me. Watch a day in my life with the HP MP100 mobile compact projector brought to you by @HP. #ad pic.twitter.com/LNoHFdjCwl
— D'Angelo Russell (@Dloading) February 7, 2019

View this post on Instagram

Surgical Summer ✂️. @dloading @hp

A post shared by Griffin Taylor (@realgriffintaylor) on Jun 19, 2018 at 6:02pm PDT

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Case Study

Photo of a city with the words The YES App

HP x D'Angelo Russell

Date

Client

Link

YES Network x NYC Summer Basketball

Barnes & Noble x Editorial Marketing Campaign

lytepop

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